CultureDrivers, a James River Holdings, LLC company


Financial Services

About Us

JRH is a family owned holding company of organizational and professional support service firms designed to optimize the business vitality of its corporate clients by helping them to 1) raise the level of brand awareness, interest, trial and loyalty among their targeted consumer audiences and 2) increase the level of engagement, satisfaction, loyalty and productivity among their workforce and their leaders.
CultureDrivers is the multicultural arm of JRH’s support service offering, helping clients to raise awareness, trial and loyalty among multicultural households and engagement, satisfaction and loyalty among multicultural workers and leaders.


  • Seasoned marketing, diversity, inclusion, cultural competence & leadership development professionals
  • Proven successful application of classical general brand management principles & practices in diverse environments
  • Down to earth people with Real World” experience means intelligence without arrogance!
  • Straight talk with no frills means… strategies and plans you can understand and implement with confidence!
  • - Our lifetime Client Status Pledge means…Once you’re our client, you’ll never be alone with your problems again!